Trident Ltd. is the flagship company of the $1 billion Indian business conglomerate and global player, Trident Group, registering a turnover of Rs. 4,839.3 crores for 2016-17. Incorporated in 1990 and headquartered in Ludhiana, the company has dynamically evolved from being a solitary yarn and paper manufacturer to one of the largest, state-of-the-art and integrated home textile manufacturers globally.
The company’s manufacturing facilities located in Barnala (Punjab) and Budni (Madhya Pradesh), cater to a customer base of over 100 countries across the globe. Over the years, Trident has successfully established its presence in the bath linen segment. The company is passionate to repeat its success in the bed linen segment and has enhanced the home textiles portfolio through its recently-commissioned and world-class bed linen facility in Budni.
Trident’s spinning division produces cotton, compact and blended yarns. It has the largest spinning installation at single campus in India. Presently, Trident has an installed capacity of 5.5 lakhs spindles and 6,464 rotors with a capacity to produce 90,000 tpa of cotton, compact and blended yarn. The division also has dyed-yarn capacity of 6,825 tpa. While nearly 35% of the produce is consumed by the bath & bed linen units, rest is sold in the domestic and international markets. The manufacturing units are equipped with state-of-the-art technology – sourced from world class manufacturers.
Bath linen
Trident’s Terry Towel division accounts for major part of the revenues in the home textile segment. It is manufactured at Budni (Madhya Pradesh) – the largest standalone terry towel facility and Barnala (Punjab). The company has an installed capacity of 688 looms to produce 90,000 MT per annum/360 million pieces of terry towels annually. Trident’s state-of-the-art production facilities include spinning, wide-width airjet and jacquard weaving, soft flow dyeing and fully-automated cutting and sewing of the towels. The division is equipped with machineries sourced globally, currently averaging capacity utilisation of around 50%.
Bed linen
Trident manufactures bed linen at its manufacturing unit at Budni. It has an installed capacity of 500 looms with a capability to produce 43.2 million mtrs annually. Within a short time-span, the company has been able to make successful in roads into the domestic and international markets through its quality offerings.
Trident has invested more than Rs. 2,700 crores in expansion over 2 years till financial year 2016. Today, the company enjoys the best-in-class technology and modern manufacturing setup which will reap benefits for a decade.
Expansion / modernisation
Further, in 2016-17, Trident has undertaken modernisation and / or upgradation of its existing facilities in order to maintain high standards of its products. The company has installed five new Monforts machines at its Budni unit to produce and further strengthened the quality of our bed linen offerings.
“We are committed on producing the highest quality bed & bath linen products, and we know that Monforts has helped us maintain a standard quality while manufacturing our bed and bath linen. Along with the Monforts machines, we have installed the highest quality air jet looms, continuous dyeing and processing equipment, and fully automatic cutting, stitching, and packing machines. This helps us better our processes and present a better experience to our customers, every single time”, says a company spokesperson.
The company’s vertically integrated operation right from yarn to bed and bath linen is characterised by the use of the SAP ECC6 system, thereby ensuring flawless material tracking throughout the value chain. This further safeguards the traceability and authenticity of all products. This also allows the company to generate value at every stage and ensure sustainability for future.
ELLE DECOR
Trident has launched an exclusive range of home textiles under the world renowned French lifestyle brand ELLE DECOR. The company has also launched an Onshore Design Studio in the UK and the US with large showcase of bed & bath collection.
The ELLE DECOR collection has been launched in India with a premium range of bed and bath linen under various collections such as the ‘Naive Expressionist’ and ‘Elladro’ for bed linen, and ‘Elegance’, ‘Luminax’ and ‘Finesse’ for the bath collection. Launched an onshore design studio in New York. Larger showcase of bed and bath linen collection to ensure proximity to international market and enhance brand presence.