Trident embarking on major expansion plan

With a capacity of 90,000 TPA of cotton and blended yarns across 365,904 spindles and 3,584 rotors, Trident is among the largest yarn manufacturers in India.

With state-of-the-art technology sourced from globally renowned suppliers to manufacture world class yarn, it also enjoys quality certifications from Egyptian, PIMA and FLO cotton and recognition from CUC, IMO, GRS, ISO and OKEO.

The net sales of Trident Ltd. for 2011-12 increased to Rs. 27,322.8 million as compared to Rs. 25,206.5 million in the previous year, registering a growth of approximately eight per cent.

Revenues from the textile segment moved up by 9.9 per cent from Rs. 22,220.7 million to Rs. 24,420.2 million in 2011-12.

Yarn revenues grew from Rs. 11,312.2 million to Rs. 11,684.6 million and home textile revenues grew 16.7 per cent from 10,908.5 million to Rs. 12,735.6 million.

Trident commissioned an expansion in its yarn capacity at Sanghera (65,280 spindles and 1,664 rotors) and Budni (76,176 spindles).

The second phase of the yarn expansion project involving the setting up of 134,448 spindles and 2,040 rotors is under progress.

The company turns out a wide range of yarn products in various finishes, catering to the mid and high-end markets. It achieved an average capacity utilisation of 94.48 per cent in 2011-12.

Trident has introduced new products like fine-count compact yarn (up to Ne 80s) and high-shrinkage polyester blended yarn. Value-added products accounted for 35.7 per cent of the total yarn production.

The new manufacturing facilities use the latest technology that includes link coner technology with auto doffer, zinser compact technology for ring frames and automatic waste collection and pressing technology which would broaden the product basket and improve quality and plant automation.

Trident is also increasingly focusing on value addition by using the compact spinning system (for better utilisation of high-end raw material with minimum damage to fibre to enhance yarn quality) and manufacturing yarn with finer counts (for knitting and weaving into softer, finer and luxurious fabrics) of up to Ne80s.

 The company invested Rs. 170 million in enhancing efficiencies by modernising the existing yarn facilities and entered new product segments comprising hard core filament yarn, blended yarn and high-end segments using imported cotton. It developed eco-friendly and blended yarns for high end towels, yarn dyed Air RichTM towels, embellished beach towels and luxurious velour towels, among others.

Terry towel

With 388 looms and 175 million pieces of annual towel manufacturing capacity, Trident is among the world’s largest terry towel manufacturers, possessing high-end technology that enables it to manufacture world-class towels. It has a wide product basket catering to some of the most renowned global retailers. Its product quality and on-time delivery enabled it to develop a strong client base.

Rising wages in China is an opportunity for the Indian textile industry to emerge as a low-cost manufacturing destination. Moreover, increasing demand for value-added products in Latin America, the Middle East, East Europe and India will present a great opportunity for the company.

 The division won the ‘Best Quality for Home’ Award and the ‘Innovation Award’ from JC Penney for its superior product quality and the Rajiv Gandhi National Quality Award by the Bureau of Indian Standards.

 Revenues from terry towel business grew 17 per cent from Rs. 10,908.5 million in 2010-11 to Rs. 12,735.6 million in 2011-12. Profit before tax grew 51 per cent from Rs. 854.2 million in 2010-11 to Rs. 1,291.4 million. The company achieved capacity utilisation of 76.46 per cent and yield of 89.25 per cent.

 Trident’s strong product engineering and development teams constantly engage themselves in market surveys to study new fibre trends and technology to focus on product innovation. They are working on enhancing towel surface finishes for better functionality and aesthetics. The company possesses state-of-the-art spinning, wide-width air jet and Jacquard weaving, soft-flow dyeing and fully-automated cutting and sewing facilities. Almost 50 per cent of cotton yarn is procured from in-house manufacture.

 The company marketed products in 75 countries across the US, Europe, New Zealand, Australia, Japan, the Middle East and South Africa, strengthened marketing in the US and Europe through a strong focus on customer service and entered markets of Brazil, Chile, the Netherlands and Finland. It also successfully marketed Air RichTM towels in the US and Asia.

 Expansion-cum-modernisation

Trident has completed the first phase of its yarn expansion project at a total capital outlay of Rs. 11,170 million. Commercial production under the first phase of the yarn expansion project started on 65,280 spindles at the Sanghera facility in Punjab on February 6 last and on 76,176 spindles at the Budni facility in Madhya Pradesh from March 24. The company has also completed its open-end yarn spinning expansion project by installing 1,664 rotors at its Sanghera facility in Punjab and modernisation of the existing yarn facilities at a capital outlay of Rs. 733.5 million. Commercial production at these facilities also started on March 24.

 With this expansion, the production capacity of the yarn division has increased to 365,904 spindles and 3,584 rotors. In the second phase of the expansion project, the company envisages setting up of 134,448 spindles and 2,040 rotors, including other balancing equipments. Commercial production at these facilities is expected to commence by the third quarter of 2013.