Birla Cellulose campaign to promote Liva fabrics

Birla Cellulose of the Aditya Birla Group recently launched Liva, a new age fabric brand. Made…

Birla Cellulose bags Frost & Sullivan Award for Green Manufacturing

Sustainability really means changing the way we think about how we use our resources and make…

LIVA to give big boost for viscose use in apparels

Birla Cellulose’s forward integration pays “BIG IN YOUR LIFE”. This the new TVC of the Aditya…

Birla Cellulose organises customer meet to discuss organisational improvements

Growing demand for VSF Birla Cellulose, the fibre business of Grasim Industries, recently organised a knowledge…