By Arun rao
Commitment to Quality and Durability
Premier Looms Pvt Ltd, established in 1976, has become a leading manufacturer of shuttle weaving looms, with a market share of 70%, when considering current sale of shuttle looms in Surat. Known for producing looms and their components using the highest quality castings, Premier Looms ensures minimal wear and tear of spare parts. Despite this, the company remains committed to continuous improvement by studying and enhancing the durability of parts based on feedback from users.
Customer-Centric Approach to Spare Parts
“We study the reason for the wear and tear of the spare and then improvise the same spare part so that the wear and tear is further reduced,” explained Mr. Ashish Amin, Director at Premier Looms. “Our customers, even those with up to 5,000 looms, do not need to maintain large inventories of spares, and we even replace faulty parts free of charge if they need replacement within 18 to 24 months.” This customer-focused strategy has led to widespread trust in the quality of Premier Looms’ machines.
Innovation in Shuttle-less Looms: The Water-Jet Loom
As the availability of labor has decreased in recent years, many weavers have shifted to shuttle-less looms. In response, Premier Looms introduced India’s first Waterjet loom in 2022 with a width of 190 cms, designed, developed, and manufactured entirely in India. The new loom boasts components and spares of the same high quality as its shuttle looms.
Mr. Amin highlighted the key advantages of the Waterjet loom: “The biggest advantage is that it allows weavers to weave two sets of smaller width fabrics simultaneously, which is not available in Chinese-made looms. Our Beater’s high performance aids better fabric formation, especially for fabrics with high GSM, and we have also reduced electricity consumption by about 10% compared to Chinese machines.”
Unmatched Market Share and Growing Demand
Surat is home to around 12-15 lakh shuttle looms, with Premier Looms having supplied around 70% of them. Despite the industry’s evolving trends, demand for Premier Looms’ shuttle looms continues to grow, as evidenced by a recent order for 700 looms from a new entrepreneur, with plans to acquire another 700. Mr. Amin proudly shared, “If we consider our current sale of shuttle looms, we have a market share of 70% in Surat alone.”
The Growth of Surat’s Weaving Industry
Over the past few decades, Surat’s weaving industry has undergone significant growth, driven by an influx of migrants from Mehsana district and Saurashtra region in Gujarat. These migrants’ investments have played a crucial role in expanding the industry.
Looking to the Future: Airjet Looms and Market Expansion
Premier Looms continues to innovate, with plans to introduce Airjet looms by 2026. As Mr. Amin noted, “We expect that the Surat weaving industry will continue to progress in the future. Weaving work from regions such as Varanasi, West Bengal, and Karnataka, especially in jacquard and embroidered fabrics, has shifted to Surat due to its ability to produce these fabrics at the lowest cost in India.”
