Page Industries Ltd., a leading Indian manufacturer of innerwear, leisurewear, sportswear and swimwear for men and women, and the exclusive licensee of Jockey International Inc. of the US and Speedo International Ltd. of the UK, recorded sales of Rs. 377.41 crores for the quarter ended December 31, 2014, an increase of 25 per cent over the corresponding quarter last year. Net profit for the period was Rs. 44.71 crores, a growth of 29 per cent.
Mr. Sunder Ashok Genomal, Managing Director, Page Industries Ltd., says: “We witnessed a growth-driven and result-oriented third quarter in 2014-15. Sales and net profits have been encouraging. We celebrated Diwali with our valued customers through a smartly conceptualized marketing campaign across Print, Out of Home, Television, Cinema and the Digital medium. Television and Cinema helped drive the ‘Brand Connect’ with a wide cross section of consumers across the country. Through Print and Out of Home, we communicated our diversity in product ranges and styles for Men and Women. Our social media initiatives on platforms such as Facebook, Twitter, You Tube and Pinterest were a perfect complement to the youth who form the core of the brand’s inspiration.”
The company inaugurated its 176th Exclusive Brand Store during the quarter. Its brand stores now cover 128 stores in high streets and 48 stores in the busiest shopping malls across metros, Tier-One, Tier-Two and Tier-Three cities. All the stores have received an overwhelming customer response, motivating the company to take rapid strides in store expansion across potential markets.
“Alongwith our sales in the UAE, our sales in Sri Lanka have also shown encouraging growth, and we are planning to launch an Exclusive Brand Outlet in Colombo, the biggest city in Sri Lanka, at the very earliest. Further, the third quarter has taken the Speedo brand to 950 plus stores, including large format stores across 74 cities and six Speedo exclusive brand outlets located in Delhi, Gurgaon, Bangalore, Chennai and Pune. The performance so far has been extremely heart-warming,” adds the Managing Director.
The Jockey products are retailed through 176 exclusive brand outlets and over 30,000 retail stores in 1,200 cities and towns across India.
As on December 31, 2014, Page Industries has over 18,000 employees spread over nine state-of-the-art manufacturing complexes in Bengaluru, Mysore and Hassan.