Lectra announces fresh investments in India

New offices opened in Delhi and Tirupur

Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials – textiles, leather, industrial fabrics and composite materials – has announced significant investments in India with the opening of its two new offices in Delhi and Tirupur, an international call center in Bangalore and its move to strengthen the sales and distribution network in the country.

In India since 1998, Lectra opened its own subsidiary based in Bangalore in 2008. “India is a fast-developing key market for Lectra, particularly for apparel, automotive, wind energy and aerospace markets. Indian manufacturers have now reached a critical size and require local expert support to optimize the benefits derived by using Lectra solutions”, said Daniel Harari, Lectra CEO.

“Considering all these requirements in India, Lectra has decided to considerably reinforce its presence and make significant new investments by doubling its Indian team from 12 to 24 people, opening two more offices and an International Call Center in Bangalore, besides strengthening its sales and distribution network and relationship with local partners. The expanding Indian domestic market is contributing to growth in the manufacturing segment, especially in the fashion and automotive industries where Lectra has developed unrivalled, worldwide, innovative and extensive knowledge and best practices with leading global brands and suppliers”, he added.

Said Laxmanasandra Jayaram (L.J.) Prashanth, Managing Director, Lectra India: The Indian manufacturing sector’s strength, especially across fashion, automotive and wind energy industries, is the availability of raw materials and skilled labor, growing domestic demand and the ability to manufacture a variety of products meeting both the domestic and export requirements. In recent years, due to the global economic situation, the manufacturers have been focusing on reducing the cost of production and improving productivity to be competitive in the market.

Its customers who have deployed the company solutions benefit by increasing productivity, optimizing their existing infrastructure, and reducing costs to maintain profitability and expand business even in difficult market situations, he added.

New offices opened

The newly-opened Delhi office will cover the North Indian States where many fashion companies and automotive units are located. The Tirupur office will cover the southern states of Tamil Nadu and Kerala. Tirupur, with its garment cluster and a significant presence at the lower end of the international hosiery and knitwear market, accounts for more than 50 per cent of cotton knitwear exports from India.

Lectra has appointed in these new offices a team of solution experts and field service engineers with rich industry experience to fully meet the needs of its customers. All other Indian States will continue to be covered by the existing office in Bangalore.

The newly-opened international call center in Bangalore is dedicated to all the Indian customers. Staffed with Lectra experts, this center includes a dedicated team of six solution specialists and a team of field service engineers. The center is connected with the five existing Lectra international call centers in France (Bordeaux-Cestas), North America (Atlanta), Spain (Madrid), Italy (Milan), and Asia-Pacific (Shanghai).

Lectra has also strengthened its sales and distribution network in India and has reinforced its strategic partnerships with local partners by collaborating with three Indian sales partners, all having a very strong local presence in specific Indian regions: Magnum Technology Solutions, its historical partner, already working with Lectra for the States in North India; Imperial Group of Companies, appointed sales partner for Maharashtra and Gujarat; and Alpine Knits, appointed sales partner for Tamil Nadu and Kerala. Their role will be to help identify business opportunities within Lectra’s realm that will handle implementation, training activities, support to guarantee optimum quality under long-term relationship with the clients.

Lectra is the world leader in integrated technology solutions that automate, streamline and accelerate product design, development and manufacturing processes for industries using soft materials. Lectra develops the most advanced specialized software and cutting systems and provides associated services to a broad array of markets, including fashion (apparel, accessories, footwear), automotive (car seats and interiors, airbags), and furniture, as well as a wide variety of other market sectors, such as the aeronautical and marine industries, wind power, and personal protective equipment.

Magnum has over 15 years of experience in India covering an integrated range of CAD & CAM solutions from the world’s leading suppliers and a strong track record in both deploying and supporting them efficiently.

Alpine Knits India Pvt. Ltd., based in Tirupur, is one of the leading solution providers for garment making industries in south India, while Imperial Group is a market leader in providing “one-stop” solution in every aspect of apparel and textile manufacturing, from fiber to fashion.