Hyosung, the largest elastane producer in the world, has partnered with Bossa to introduce Xplay a new collection of the best fitting, most flattering, bi-stretch denim with creora® Fit2 at Denim Premiere Vision. Bossa, one of Turkey’s largest integrated textile companies with production facilities in Adana, just celebrated 66 years of innovation and leadership. It offers high quality products and services in its range of yarn, dyeing, weaving, and denim finishing processes.
“Our reputation was built on innovation and delivering unique consumer value. creora Fit2 has allowed us to create the Xplay bi-stretch collection for the most flattering yet comfortable fitting denim. We are targeting brands and retailers who want to enhance consumer loyalty through better fit and superior comfort” shared Mrs Müge Tunceren, Product Development & Marketing Manager of Bossa.
creora Fit2 is a proprietary technology, using a creora® yarn for 360 degree stretch offering sleek and flattering fit. “We developed creora® Fit2 4 way stretch to meet consumer’s needs, looking for better fit and silhouette. We partnered with Bossa to develop next generation of denim as consumers will realize its value as soon as they start wearing it” shared David Jang, creora® Marketing Manager for denim.
Come and see creora®: Stand C18 Denim PREMIERE VISION, 14-15 November, Paris Event Center, Porte de la Villette.