Garden® Vareli Unveils ‘Bloom in Garden’ at Bharat Tex 2025

Garden® Vareli, an iconic name in the Indian textile industry, embarks on an exciting new chapter under the ownership of The Chatterjee Group (TCG). At Bharat Tex 2025, the brand proudly unveiled its signature collection, ‘Bloom in Garden,’ a celebration of elegance, craftsmanship, and contemporary fashion. Complementing this collection is ‘Prints of India,’ an artistic tribute to India’s rich textile heritage, adding versatility to the brand’s evolving portfolio.

The prestigious Exhibition was graced by the Hon’ble Prime Minister of India, Shri Narendra Modi, underscoring the Government of India’s commitment to foster rapid growth in Textiles and thereby strengthening the base of ‘Make in India’ initiative. During the visit of Hon’ble Prime Minister to the Exhibition on the 16th of February, he stepped into the Garden-MCPI stall, where he was pleased to interact with a select group of senior executives of leading textile companies. Garden was represented by its CEO, Mr. Amitava Banerjee. Prime Minister was informed of the present status of Manmade Fibre based Textile Industry and the initiatives taken by different units to support accelerated development in this sector.

On the day of inauguration on 14th of February, Hon’ble Minister of Textiles Shri Giriraj Singh had visited the Garden – MCPI stall. Mr. Debi Prasad Patra, MD MCPI and Mr. Mahendra Singh Bhadouria, CEO of Vareli Division were present during the visit of the Minister. They highlighted the unique advantage of the TCG group companies on account of integrating PTA, Yarn and Fabric to provide compelling value to the consumers.

With a legacy dating back to the 1970s, Garden® Vareli has redefined the six-yard drape with innovation and artistry. The brand now moves forward with a bold vision, curating a diverse and contemporary product range for women across generations. As part of its expansion strategy, Garden® Vareli will launch Exclusive Brand Outlets across India, offering signature collections and bespoke fashion concepts.

Mr. Debi Prasad Patra, Director, GSMPL (Garden® Silk Mills Pvt. Ltd.), remarked: “With ‘Bloom in Garden,’ we celebrate the essence of Indian women through timeless fabrics that reflect their identity and aspirations. ‘Prints of India’ introduced recently further enriches our offerings by bringing a vibrant touch to our collections”.

Under TCG’s leadership, Garden® Vareli is evolving into a one-stop destination for women’s fashion, combining heritage with modernity.” The unveiling of ‘Bloom in Garden’ at Bharat Tex 2025 marks a new era for Garden® Vareli—one driven by innovation, craftsmanship, and accessibility. The brand remains committed to redefining Indian fashion with elegance and authenticity.