Garden and Garden Vareli are the brand names of Garden Silk Mills Ltd., a company dedicated for more than 80 years to the design and creation of high quality textile prints, fabrics, textile intermediates for consumers and businesses. The brands are with high textile design represent innovative products of superior quality with highest levels of customer service in the industry. Garden has earned a long-standing reputation among businesses and customers for its customer-oriented professional culture, ethical industrial standards and its state-of-the-art PFY spinning and continuous polymerization plants at Jolwa near Surat. It is regarded as one of the most innovative fabric design houses in the country.
The company products encompass the entire value chain in textiles, specialising in the manufacture of polyester filament-based yarns, textile-grade polyester polymer, fashion fabrics for women’s outer wear in polyester and pure cotton. Set in contemporary designs, the company’s range of traditional cotton silk sarees is exclusively designed and manufactured using quality fabric made of finest silk and cotton that depict the true feminine beauty of Indian women. These high-design sarees are available in different colours symbolising comfort and elegance.
Garden Silk Mills continues to be the largest p
roducer of polyester chips in India, for both textile and film applications. Total production of chips for the current calendar year was higher at 3,66,128 mt as against 3,56,327 mt in the previous year. The company has introduced silica-dosed chips for the polyester film industry, has begun sale of master batch chips and also has reintroduced full dull chips in the current year.
In the current challenging environment in India, Garden’s weaving division continues to be at the forefront of fabric engineering. Its vast collection of over 14,000 fabric designs and finished products enables it to collaborate with customers to quickly arrive at alternate products. Its finished fabric division continues to focus on cottons, 100 per cent viscose filament, Bemberg as well as blended varieties like poly-viscose and poly-cotton fabrics.
The company has also introduced numerous exclusive digital-designed new sarees for daily wear as well as wedding wears. In order to reach working women in towns and villages, the company has come out with sarees, dress material and salwar-kameez-dupatta combinations at very competitive price levels. Efforts are on to increase sales of Garden’s high-value products in domestic as well as US and European markets.
In 2012-13, Garden Silk Mills achieved a gross revenue of Rs. 4,026.09 crores, an increase of seven per cent on a Y-o-Y basis. Sales of chips for FY 2012-13 went higher by 8.3 per cent at Rs. 1,917.40 crores and sales of yarn (including processed yarn) increased by 6.6 per cent at Rs. 1,865.60 crores. The company’s fabric sales reached Rs. 126.25 crores (an increase of 16.8 per cent). In volume terms, the chips sales were higher at 2,15,196 mt as against 2,11,093 mt in the previous year, and sales of yarn (including processed yarn) were at 1,57,820 mt as against 1,56,246 mt in 2012. The company’s finished fabric sale amounted to 167.14 lakh metres as against 154.94 lakh metres in 2012. Income from export sales for 2012-13 was marginally higher at Rs. 426.59 crores as against Rs. 412.24 crores in 2011-12.