DCC launches ‘Xperience Zone’ showroom and training facility in Dhaka

The Indian textile printing solutions giant DCC Group launched its first international flagship ‘Xperience Zone’ Showroom & Training facility in Dhaka on November 28, 2016.

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“The anticipation to our launch here has been intense, and we are thrilled to have launched in the world’s second largest textile industry. We are confident that our integrated printing solutions, technologies, hands-on training and services will help Bangladesh companies add the missing piece of value to their product line which is key to achieve the $50 billion export target by 2021”, explained Dhaval Dadia, Managing Director of DCC Group of companies.

DCC already has two such unique facilities in India, one in Mumbai and the other in Tirupur. DCC’s unique Xperience Zone facility not only lets a customer get a feel of the products and technology but also showcases the finished product samples in life-like studio setup. This helps the customer understand the various applications and the optimal use of machines, inks, etc. Customers can also bring in their textile fabric and get their design and samples created before making any purchase decisions.

Since the facility has all the machines and products on display, it also makes for the ideal location to conduct technical seminars and hands-on training required to develop a proficient and skilled production team to ensure a profitable printing business.

Speaking on the occasion, Narendra Dadia, Chairman of DCC Group, observed: “We are glad to bring in our 40 years of rich experience in textile printing segment. Over the years we have realized that just selling the best in class product doesn’t suffice. Customers need training and extended technical support to fully utilize the power of technology and so we have invested in Kaizen Training Academy. What sets us different from our competitor is that we not only sell product, but also provide a total integrated package and solutions. This indicates that instead of passing the buck, we take full responsibility, whether its quality, achieving efficiency or new techniques, and deal with all customer’s problem which makes us as an one point contact for all solutions.”

Several top dignitaries were also present on the occasion.

Earlier, DCC launched the Monna Lisa digital textile printing machine from Robustelli, Italy, for the Bangladesh and Sri Lanka markets. This brand not only is the pioneer in industrial printing technology but has innovated many unique patented technologies and is considered “the finest” in digital printing world with majority market share in Italy. This launch rounds off the complete range of products for Screen, Sublimation and Digital Printing.

The glam quotient was also high as DCC hosted a fashion extravaganza which showed off the potential of the printing industry with a brilliant display of color, design and opulence unfold. DCC’s print collection walked down the ramp and turned out to be a treat for all in attendance.

The DCC Group is one of the most trusted names in the textile printing industry worldwide. The company is a premium distributor for textile printing, garment printing and home textile printing solutions. With a vast network of customers, suppliers and OEMs, DCC is building a portfolio of the finest global brands to provide cutting-edge printing solutions, technology, hands-on training and unmatched customer service. The company believes in inspiring people to deliver highest quality customer centric solutions through constant innovation, research and brand tie-ups. The DCC group of companies also has a joint venture with the world’s largest ink manufacturer from USA, establishing itself as a leading exporter of printing inks around the globe.