COTTON USA will promote U.S. cotton and offer sourcing support to the fashion industry supply chain at its exhibit at Texworld in Paris from February 6-9, 2017, in Hall 2 F187. It will provide visitors with comprehensive background information on responsibly-produced U.S. cotton, global cotton market developments, the findings of current market and consumer studies and the ongoing Licensing, Marketing and Sourcing Programs.
COTTON USA provides proactive support through its sourcing program with respect to procurement issues, which includes organized sourcing trips to important regions. Visitors are also invited to visit the exhibit to discover COTTON USA’s Marketing and Licensing Program and learn about its collaboration with leading brands and retailers around the world.
Cotton is a natural and renewable fibre and U.S. cotton producers are leading the way in responsible cotton production practices. U.S. cotton has a track record of continuous improvement with respect to water and crop protection product use, habitat and soil preservation. The U.S. system’s transparency allows for constant monitoring and improvement. The roughly 18,000 U.S. cotton growers comply with stringent U.S. government regulatory requirements and are committed to the principle of continuous improvement.
At the COTTON USA exhibit, the textile trade also will be able to gather information on how the Cotton LEADS program, initiated by Australia and the United States, offers manufacturers, brands and retailers a reliable cotton supply chain solution and confidence that the raw material used from these countries is responsibly produced and identified.
COTTON USA is a premium trademark ingredient brand that identifies products made from U.S. cotton through all stages of processing and marketing. It has strong consumer awareness and preference, with more than 51,000 product lines and 3.8 billion products having proudly carried the name COTTON USA since 1989.
Visit Hall 2 F187, to learn more/discuss COTTON USA!