AMANN Group, a global leader in high-quality sewing & embroidery threads, is expanding its footprint across Asia, the Middle East, and the Pacific under the leadership of Mr. Sanjeev K. Grewal, Regional Business Director – Asia. With a commitment to innovation, sustainability, and excellence, AMANN is reinforcing its position in key markets, driven by customer-centric strategies and cutting-edge product offerings.
A Vision for Growth in Asia and Beyond
Mr. Sanjeev Grewal, who assumes his new role as Regional Business Director – Asia on February 1, 2025, will oversee AMANN’s operations in some of the world’s most dynamic textile markets. With a focus on deepening customer relationships, fostering product innovation, and enhancing regional integration, his leadership aims to align AMANN’s global strategy with local market demands. The company is set to expand its influence across diverse economies, from emerging textile hubs to well-established industrial powerhouses, ensuring sustainable growth and operational agility.
A State-of-the-Art Manufacturing Facility in India
Under Mr. Grewal’s leadership, a milestone in AMANN’s expansion is the state-of-the-art manufacturing facility in Tamil Nadu, India, which commenced operations in 2024. This facility is pivotal in bolstering AMANN’s production capabilities and increasing its proximity to key customers.
The Tamil Nadu plant specializes in the production of high-performance threads and yarns, catering to industries including home textiles, apparel, automotive, technical textiles, and medical applications. The factory also plays a critical role in AMANN’s sustainability initiatives, with a focus on producing eco-friendly and recycled sewing & embroidery threads that align with the global shift towards responsible sourcing. By localizing production, AMANN aims to enhance supply chain efficiency, reduce lead times, and cater to the growing demand for premium textile solutions across India and South Asia.
Showcasing Innovation at India International Leather Fair and Bharat Tex 2025
AMANN Group is actively participating in major textile and leather industry events to showcase its latest innovations. At the India International Leather Fair in Chennai and Bharat Tex 2025 in Delhi, the company is presenting high-performance threads designed for specialized applications high speed stitching operations. Amann is showcasing their award-winning sewing threads during Bharat-tex 2025, at their booth number 1F-G1 in Hall 1 – Bharat Mandapam, New Delhi.
Leather and Footwear Threads: Durable, flexible, and aesthetically superior, these threads are tailored for premium leather shoes, leather goods and high-end fashion articles. Amann has launched in Jan. 2025 its very special thread name “StrongCore” specially for non-leather sport shoe industry.
Sustainable Threads: Made from post-consumer recycled materials, these threads align with the growing trend of eco-conscious manufacturing.
Technical Textile Solutions: Advanced threads for high-speed automated sewing operations like home textiles, automotive, protective wear, and medical textiles which required special characteristics like abrasion resistance, chemical resistant, heat resistance, flame-retardant, antibacterial yarns etc.
Embroidery Threads: High-quality threads catering to India’s expanding fashion and textile segments, ensuring vibrant color retention and superior stitching quality for all types of embroideries i.e., shiny, dull or filigree embroideries.
These innovations highlight AMANN’s dedication to sustainability, quality, and technological advancements, ensuring that Indian and global manufacturers have access to next-generation textile solutions.
Supporting India’s Growth as a Global Manufacturing Hub
As India moves toward becoming a USD 10 trillion economy by 2030, AMANN is strategically positioned to support the country’s growing manufacturing and export capabilities. With India’s textile industry poised for unprecedented growth, AMANN’s investments in the region align with the government’s push for industrial modernization and sustainable development.
The Tamil Nadu facility serves as a key enabler in AMANN’s long-term strategy, helping local manufacturers meet stringent global quality standards. By expanding its local production footprint, AMANN not only strengthens India’s textile ecosystem but also ensures its threads and yarns are readily available for international exports.
Additionally, the company is focused on providing sustainable and innovative solutions, helping India’s textile and apparel industry reduce environmental impact while enhancing productivity and profitability. With locally produced high-performance threads, AMANN is set to play a transformational role in India’s manufacturing and export sector.
Under the leadership of Mr. Sanjeev Grewal, AMANN Group is embarking on an ambitious expansion journey across Asia, the Middle East, and the Pacific. With a state-of-the-art production facility in India, groundbreaking innovations in sustainable sewing threads, and a strong commitment to supporting local and global manufacturers, AMANN is well-positioned to shape the future of textile manufacturing. As the company continues to lead in quality, efficiency, and sustainability, its strategic investments will drive long-term growth, reinforcing its status as a global textile powerhouse.
